Workshops, masterclasses, lectures, debates or even guest appearances on cooking shows or TV programmes: a chef is always eager to share her/his passion.
Good food speaks for itself, but only great food can speak for you.
Today's masters were yesterday's apprentices.
Sharing the need of transformation of the food system into an innovative sector that produces healthy and sustainable food which is trusted by the consumer.
A great chef knows to pass his or her hard-won experience on to others.
Chefs share their knowledge to allow others to learn and grow from it, contrasting it, challenging it, reframing it.